Winelab & Distribution

Winelab Distribution is an Italian company specializing in the premium alcohol-free segment, created to meet the steadily growing demand for no-alcohol alternatives that still deliver character, aroma, and sensory depth. The company offers a curated selection designed to expand no/low alcohol options across different occasions, from mixology and everyday drinking to retail assortments and food service solutions.

The catalogue includes:

• Dealcoholized wines made from selected Italian wines, processed with techniques developed to preserve their organoleptic identity
• Non-alcoholic alternatives to spirits, created for mixology and formats such as aperitifs and cocktail-style experiences
• Naturally fermented drinks such as kombucha and kefir, available in different variants and formats, both pasteurized and unpasteurized, offering fresh and lighter options suited to direct consumption as well as beverage lists

Alongside product selection, Winelab Distribution supports the commercial growth of the category with a clear market approach, focusing on quality, consistent positioning, and practical support for operators and buyers looking to build a broader, more up-to-date alcohol-free offering.

To Know more: 

"Alcohol-Free Wines and Beverages: How Winelab & Distribution Is Responding to New Consumption Trends. Opportunities for Importers, Distributors and Foodservice"

"Food & beverage logistics: improving on-time performance, product integrity and cost efficiency. Optivo's solution for distributors"